U.S. research firm NPD Group released the latest survey report shows that despite penetration of mobile phone games are increasing, and that has effect the market of online games, but compared to mobile games, online games players are more willing to spend money than those mobile game players.
The survey of distinguishing players shows that in terms of pure consumer spending, traditional online game is still the king in the industry. But on the other hand, from the player demographics, smart phone mobile devices players surged to a third of the total number in playing free games.
Liam Callahan, who has research this NPC Group said in an interview, when asked about which one have more business opportunities between "new free for mobile game players" and "traditional" players, he said two types with different personality players are pursuit a different game experience, only the various USES game terminal will likely get more business opportunities.
Nowadays, some game companies are to make their game variety, such as Guild Wars 2. World of Warcraft and Diablo 3, they are working to expand their business into the mobile game area. Thus they can gain more from selling Guild Wars 2 gold and items. So that to attract more and more players to join in the game.
Even though android and iphone device can be easily to have a relax way for players to enjoy themselves, but with the development of the games, games with a platform seems to be a lack of competition.